[SFS] 1st Draft of Linux Camp flier

David L. Willson sfs@thegeek.nu
Thu, 30 May 2013 07:36:30 -0600 (MDT)


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Thank you for the feedback, Aaron! My comments are in-line. 

----- Original Message -----

> I think it looks pretty good.
Thank you! Me too, actually. :-) 

> Suggestions:
> - Do more to play up the idea that you'll (probably) walk away LPIC-1
> certified.
I'll see what I can do. Do you have an idea how to do it? I want to stay al=
l on one un-crowded page. I really should see if my friend Mar would want t=
o help. 
Have I mentioned that I'm planning to provide re-take vouchers, for student=
s that flunk the exam(s)? I don't want to put that on the flier yet, in cas=
e I can't pull it off. 

> - Play up the camaraderie and outdoorsy aspects of it.
I'll try. The moose didn't bring it home, huh? 

> - What makes this fledgling/unestablished $1950 class that much
> better than the more official/established GuruLabs LPI101 for $2175?
> (I mean, *I* know. But what about your average uneducated flyer
> reader? That said, you're more familiar with your target demographic
> than I am.)
Excellent question! When I have T-shirts again, I will give you one. This w=
ill be fun to answer here, but I'm not sure what to say on the flier. 

    =E2=80=A2 We're handling both exams in 4 days, for as little as $1500. =
GuruLabs is only handling one exam in that class. Taking both their classes=
 would cost 10 days and $4350. I don't know whether they're including the e=
xams. 
    =E2=80=A2 My entire body of original work including class plan and mate=
rials is GPL or CC BY SA. I actually want my students to re-distribute and =
build upon what I'm building. My highest hope is that they'll re-teach what=
 I teach, to their own friends, family, and co-workers. GuruLabs materials =
are "all rights reserved". I will, in this run, be supplementing my origina=
l materials with copyrighted materials. 
    =E2=80=A2 Dax, Bryan, and Kevin (the GuruLabs guys) are probably smarte=
r and better looking than I am, but maybe I'm funnier or easier to get alon=
g with, or maybe you like me better, in spite of my idiosyncratic behavior =
and odd clothing choices. 
    =E2=80=A2 GuruLabs isn't the only vendor out there. Keep shopping. I th=
ink you'll find that our full price is lowest, and our lowest price is arou=
nd half (or less) of theirs. 
    =E2=80=A2 We're housing and feeding our students. I don't know if any o=
ther vendors do that, even in boot camp. 
    =E2=80=A2 (As an aside, SFS won't end up making much on this pilot, so =
the current model is unsustainable. My hope is to really kill it on the qua=
lity, and come out with some enthusiastic survivors and sponsors, and eithe=
r double the class size next time, or double the price.) 

Maybe the flier should be two sides/pages, with the second page having the =
details, FAQ, and lofty speeches. 

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<html><head><style type=3D'text/css'>p { margin: 0; }</style></head><body><=
div style=3D'font-family: Times New Roman; font-size: 12pt; color: #000000'=
><span>Thank you for the feedback, Aaron! My comments are in-line.<br></spa=
n><br><hr id=3D"zwchr"><blockquote id=3D"DWT3799" style=3D"border-left:2px =
solid rgb(16, 16, 255);margin-left:5px;padding-left:5px;color:#000;font-wei=
ght:normal;font-style:normal;text-decoration:none;font-family:Helvetica,Ari=
al,sans-serif;font-size:12pt;">I think it looks pretty good.</blockquote>Th=
ank you! Me too, actually. :-)<br><blockquote style=3D"border-left:2px soli=
d rgb(16, 16, 255);margin-left:5px;padding-left:5px;color:#000;font-weight:=
normal;font-style:normal;text-decoration:none;font-family:Helvetica,Arial,s=
ans-serif;font-size:12pt;"><div></div><div>Suggestions:</div><div id=3D"DWT=
3656">- Do more to play up the idea that you'll (probably) walk away LPIC-1=
 certified. &nbsp;</div></blockquote>I'll see what I can do. Do you have an=
 idea how to do it? I want to stay all on one un-crowded page. I really sho=
uld see if my friend Mar would want to help.<br>Have I mentioned that I'm p=
lanning to provide re-take vouchers, for students that flunk the exam(s)? I=
 don't want to put that on the flier yet, in case I can't pull it off.<br><=
blockquote style=3D"border-left:2px solid rgb(16, 16, 255);margin-left:5px;=
padding-left:5px;color:#000;font-weight:normal;font-style:normal;text-decor=
ation:none;font-family:Helvetica,Arial,sans-serif;font-size:12pt;"><div></d=
iv><div id=3D"DWT3657">- Play up the camaraderie and outdoorsy aspects of i=
t. &nbsp;</div></blockquote>I'll try. The moose didn't bring it home, huh?<=
br><blockquote style=3D"border-left:2px solid rgb(16, 16, 255);margin-left:=
5px;padding-left:5px;color:#000;font-weight:normal;font-style:normal;text-d=
ecoration:none;font-family:Helvetica,Arial,sans-serif;font-size:12pt;"><div=
></div><div id=3D"DWT3658">- What makes this fledgling/unestablished $1950 =
class that much better than the more official/established GuruLabs LPI101 f=
or $2175? &nbsp;(I mean, *I* know. &nbsp;But what about your average uneduc=
ated flyer reader? &nbsp;That said, you're more familiar with your target d=
emographic than I am.)</div></blockquote>Excellent question! When I have T-=
shirts again, I will give you one. This will be fun to answer here, but I'm=
 not sure what to say on the flier.<br><ul><li>We're handling both exams in=
 4 days, for as little as $1500. GuruLabs is only handling one exam in that=
 class. Taking both their classes would cost 10 days and $4350. I don't kno=
w whether they're including the exams.</li><li>My entire body of original w=
ork including class plan and materials is GPL or CC BY SA. I actually want =
my students to re-distribute and
 build upon what I'm building. My highest hope is that they'll re-teach 
what I teach, to their own friends, family, and co-workers. GuruLabs materi=
als are "all rights reserved". I will, in this run, be supplementing my ori=
ginal materials with copyrighted materials.<br></li><li>Dax, Bryan, and Kev=
in (the GuruLabs guys) are probably smarter and better looking than I am, b=
ut maybe I'm funnier or easier to get along with, or maybe you like me bett=
er, in spite of my idiosyncratic behavior and odd clothing choices.</li><li=
>GuruLabs isn't the only vendor out there. Keep shopping. I think you'll fi=
nd that our full price is lowest, and our lowest price is around half (or l=
ess) of theirs.</li><li>We're housing and feeding our students. I don't kno=
w if any other vendors do that, even in boot camp.</li><li> (As an aside, S=
FS won't end up making much on this pilot, so the 
current model is unsustainable. My hope is to really kill it on the 
quality, and come out with some enthusiastic survivors and sponsors, and
 either double the class size next time, or double the price.)</li></ul><p>=
Maybe the flier should be two sides/pages, with the second page having the =
details, FAQ, and lofty speeches.<br></p></div></body></html>
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